W.Lees ( Walsall ) Ltd., although having existed for the most part of the last century, was formed into a new company in March 1973.
The company is a family owned business and has been trading successfully for over thirty years. Indeed, the current Managing Director has been associated with the manufacturing and selling of belts and braces for over fifty years.
Based in Walsall , the centre of the leather industry, the company has always benefited from sourcing its productive labour locally. However, soon after its inception in 1973, the company ceased manufacturing for the equestrian and pet trade and concentrated on leather belt and brace production. In the early days, business was buoyant serving the wholesale trade within the UK but from the mid seventies, it became clear that the retail trade could be additionally served by trading directly from the manufacturer. W. Lees therefore
registered the trading name, 'Outlook belts' and principally targeted the retail sector with this brand name that proved very successful.
In the mid eighties, the company found itself augmenting its range following repeated requests to re-commence the manufacturing of men's braces, a product which has enjoyed surprisingly sustained growth ever since.
In the late nineties, the company bought the trademark Tex (Braces) and equally gained a totally new customer base.
Despite the demise of the basic (and formerly numerous) menswear outlets in the ‘High Street', the company nevertheless currently trades very successfully with the wholesale and mail order houses, uniform and corporate wear suppliers, the retail trade together with export interest, with brace production noticeably taking an increasing share of the company's turnover.
In today's modern business environment, the directors, management and staff employed by W.Lees ( Walsall ) Ltd., remain totally committed to maintaining the quality of all manufactured products and service to customers. Based on vast experience and in-house skills, the company seeks to provide a positive response to market trends, to operate a policy of continuous improvement within manufacturing and distribution procedures, thereby offering a competitively priced quality product range together with a guaranteed level of service through to completion of order.